Vijay-starrer Varisu is out in the theatres. Also starring Rashmika Mandanna, the film has been directed by Vamshi Paidipally, and produced by Dil Raju.
At the audio launch of the film, producer Dil Raju called it a complete family entertainer that will please Vijay’s fans across all age groups. The film clashes with Ajith’s Thunivu as they are both releasing on the same date. Earlier, Dil Raju ignited some controversy amongst the two stars’ fan base as he said that Vijay was a bigger star than Ajith.
In an interview with a Telugu channel, he said, “In Tamil Nadu, Ajith sir’s film is coming out with my film. In Tamil Nadu, Vijay sir is the number 1 star. Everybody knows that. There are 800-odd screens in the state and I’m begging them to give me more than 400 screens. I’m requesting at least 50 more screens. This is business. Even though I have a big film, I have to beg for screens. It’s not a monopoly, right?”
In 2014, Vijay’s Jilla clashed against Ajith’s Veeram and fan groups of the two stars have been in a dispute since then. The fan battle first came to light in 2001 when Ajith’s Dheena and Vijay’s Friends clashed at the box office.
Trade analyst Ramesh Bala compared it to Shah Rukh Khan and Salman Khan clashing at the box office and told Pinkvilla, “It is like Avengers and Avatar’s clash in Hollywood and Salman Khan-Shah Rukh Khan in Bollywood.” He added that since Tamil Nadu has around 1000 screens, the division of screens between the two stars has been a point of debate.
Wasn’t @khushsundar supposed to be a part of #Varisu?? Didn’t c her in the film! pic.twitter.com/G4YHwqWtEC
Kushboo Sundar was said to be playing a role in Vijay-starrer Varisu. While the actor had also expressed his gratitude for the actor at the film’s audio launch, many are shocked that she was not seen in the film.
As per reports, both films are getting 80-90% occupancy in early shows. But the clash also means a share of the market, so the collections of both films might not be huge. It is a long extended weekend and holiday period so these Pongal releases can take advantage of that but it will depend on how Thunivu and Varisu are received.
Ajith and Vijay’s movie shows will have the Tamil version of Shah Rukh Khan, Deepika Padukone and John Abraham’s Pathaan trailer.
A fan @Theri__sandy tweeted, “A Pakka Family entertainment Commercial Movie in Kollywood – #Varisu 💯Don’t underestimate the Power of Family audience for Vijay Movies 💥💪 #BlockBusterVarisu #VarisuPongal”.
A fan @z3r0_m4n shared via Twitter, “#Varisu A complete family entertainer as it promised and promoted. Definitely a crowd puller. If #Thunivu delivers all the promised elements for an Action Thriller genre film, then it should definitely win this Pongal battle. If not you can decide who owns the k-town’s collection.”
Anna @actorvijay Anna ❤️
I cried From the Heart Watching all the Emotional Scenes dear anna ❤️ Tears Are Precious #Varisu Movie Is My family Anna It’s Close To My heart ❤️ Thanks For Giving me This biggest Opportunity dear Anna Love U 🎛️🎧🥁#BlockbusterVarisu FROM TOM 😊 pic.twitter.com/QgZdOdGR9G
Music composer Thaman S shared a photo with actor Vijay and wrote, “Anna @actorvijay Anna ❤️ I cried From the Heart Watching all the Emotional Scenes dear anna ❤️ Tears Are Precious #Varisu Movie Is My family Anna It’s Close To My heart ❤️ Thanks For Giving me This biggest Opportunity dear Anna Love U 🎛️🎧🥁.”
#Trisha sir Trisha 😍😍😍😍😍 Behind me 😭 Watch Thalapathy she says haha 😍 #Varisu #ThalapathyVijay #Thalapaathy67 @trishtrashers @actorvijay pic.twitter.com/2l65uxP66n
Trisha was spotted at Vijay-starrer Varisu’s FDFS.
We won @MusicThaman @actorvijay na 🫂❤️#BlockBusterVarisu #Varisu @directorvamshi pic.twitter.com/CBroj6F8L1
Team Varisu were seen very emotional after the first day first show of the film.
#WATCH | Chennai, Tamil Nadu: Fans of actor Ajith Kumar and of actor Vijay burst firecrackers, dance and celebrate outside a movie theatre as they gather to watch the former’s #Thunivu and the latter’s #Varisu
Both films have released on the same day after 8 years. pic.twitter.com/3YKX2gtMRe
Both Ajith Kumar and Vijay’s fans were seen bursting firecrackers, dancing and celebrating outside a movie theatre as they gathered to watch the films Thunivu and Varisu.
This is not Tamilnadu !!
This is France 🇫🇷 #Varisu 🔥
Record Opening in France 🇫🇷💪@directorvamshi @MusicThaman @7screenstudio #VarisuFrance #VarisuFranceCelebration #VarisuPongal pic.twitter.com/V2A4LdY1Gx
A Vijay fan page shared a video and wrote, “This is not Tamilnadu !! This is France 🇫🇷 #Varisu 🔥 Record Opening in France 🇫🇷💪.”
Sridevi Sreedhar gave the film four stars out of five and wrote in her Varisu review, “After a breezy, entertaining first half it is Dharmayudham in the second half as #Thalapathy says! A Perfect Pongal treat for families who are sure to enjoy it. Go for it! #Vijay fans, this one is designed for u and ur family! #VarisuPongal #VarisuReview.”
#WATCH | Tamil Nadu: Fans of Ajith Kumar tore posters of Vijay starrer #Varisu & fans of Vijay tore posters of Ajith Kumar starrer #Thunivu outside a movie theatre in Chennai
Both films have released on the same day after 8 yrs, people gathered in large numbers to watch them. pic.twitter.com/rahM76Gcjk
Ajith Kumar starrer Thunivu and Vijay starrer Varisu have released on the same day, and fans are not happy with this clash. Some Ajith Kumar fans tore posters of Vijay starrer Varisu outside a movie theatre in Chennai.
Indianexpress.com’s Kirubhakar wrote in his review, “Vamshi Paidipally takes all the age-old tropes of a commercial family entertainer and make them work… well to a large extent.” Read More.
Speaking to Galatta Plus’ Baradwaj Rangan, Varisu director Vamshi Paidipally said, “They want wholesome entertainment, not one kind of perspective, keeping them engrossed through dance, comedy, emotion or through character elevations. Entertainment means to keep them engaged—the way the want to watch Thalapathy Vijay sir.” Read More.
#Varisu premiere scenes pic.twitter.com/s24UFXi89h
Showtime: #Varisu pic.twitter.com/Z0IQDFZF0h
Producer #DilRaju at #Varisu premier show, chennai pic.twitter.com/dgmHfvwEYy
Vijay-starrer Varisu is bankrolled by Dil Raju.
Aatta Naayagan Coming 😍🔥🔥#VARISUGalaBegins #Varisu pic.twitter.com/rGQkE2Cb3p
Fans unveil huge cut outs of Vijay on the eve of Varisu’s release.
North America Premieres:
As of 8:30 AM EST#Thunivu – $81,000 (US + Canada) #Varisu – $26,000 (USA Only)
Fully Thalapathy Fans Loaded 🔥 #Varisu pic.twitter.com/mv70RvTAbR
Fans in Kerala are excited to watch Vijay starrer Varisu.
The makers of Varisu will host a speical screening on Tuesday in Chennai.
Trade analyst Sreedhar Pillai told Pinkvilla that both films might churn out an opening weekend of Rs 150 crore in Tamil Nadu. He added that the films could have avoided the clash if the makers or the stars would have had a healthy chat about it. “I personally think, if both the producers would have sat over the table or both the actors could have called each other to avoid the clash, that could have been much better for the industry. But in this case, the competition is big and the Southern stars have big egos about who is number one. Even in Bollywood, I don’t see such clashes because there, distributors sit together and discuss but here, star power is overpowering stakeholders, distributors, cinema owners and so, they really don’t have a say. A healthy two-week gap would have been advisable,” he said.
In Telugu states, Varisu’s release has been postponed by three days to avoid a clash with Thunivu. Vaarasudu, the film’s Telugu version, will hit the screens of January 14. In Telugu states, Ajith’s film is not facing any competition against Vijay but they will have to face Chiranjeevi’s Waltair Veerayya and Balakrishna’s Veera Simha Reddy.
Veera Simha Reddy is releasing on January 12 and Waltair Veerayya is releasing on January 13, which means that Thunivu will get a headstart in this sector.